Must My Wannabe Content Creator Friend Cease Exploiting Me for Content?

The Prosecution: Beth

Sometimes I'm recorded while I’m eating. It's jarring to spot myself on her social media – it’s like a jumpscare.

My best friend of 10 years, Marielle, calls herself the “creativity monarch”. It’s fun for a short while, but it strains our friendship.

Being highly outgoing, she feels the need to record everything all the time. During meals out, her motto is, “The camera eats first,” and snaps pictures with the flash on, which makes me cringe. It's unpleasant when strangers see her performing for the camera – I get secondhand embarrassment. Another annoyance is because the food gets cold.

She's not quite an influencer yet, but she is aspiring to become one. She creates vlogs about living in our city, her daily routine, and her styling career. The material is quality, I’ll give her that, but I don’t want to be involved. Sometimes I'm captured while I’m eating, or just accompanying her. Later, I appear on her Instagram later, and it pops up like a jumpscare: I’ll have no makeup on, making a strange expression or photographed mid-bite. It’s uncomfortable.

She also expects me to record her at inconvenient times. Sometimes I'm in conversation to another person, or we’ll just be spending time in the street. I feel like our friendship has transformed into me serving as her free crew. She could easily employ someone if she wanted professional shots. Upon mentioning my discomfort about the situation, she brushed it off. I've been invited to several industry functions, which were appreciated, but that doesn’t make up for all the time and effort I spend helping her make content.

I appreciate that she has helped me with my design career, but I resist our friendship to become merely a tally of favours. I don’t feel she’s fake or dishonest, but sometimes it seems that if the camera is out, we will start performing in a way that makes us look good for her channel.

She will say, “Alright, smile for the camera!” and film me smiling with another. It’s so silly. I need her to recognize that our decade-long friendship still has boundaries. I love being with her, but I also desire to enjoy it without being filmed, altered, or shared for an audience. I’m not a accessory for her Instagram.

The Defence: The Content Creator's View

I want Beth to see that the creations we produce together can get us an opportunity.

I love shooting content. It's more than a pastime; it's integral to who I am. Creating videos and sharing my life online enables me to express myself and engage with people in novel forms.

I don’t see myself as a full influencer yet, but it’s smart to make money from your passions. I look up to people on social platforms who pull off that style of informal, self-made film-making.

Content creation is my interpretation of engaging with life: observing the nuances, sharing them with an viewership that values the craft behind it. I never intend to make my friend uneasy. Bringing her to industry events was my method of offering access, providing her a opportunity to witness exclusive moments that could help her professional path too. That’s not leverage, it's simply being pragmatic.

I would take her to such functions even if she didn’t help me, but I desire her to see what the content we create together can get us: a foot in the door. I know not all people likes being filmed, but sometimes unplanned moments is what makes content authentic. Appearing on video occasionally is an inherent aspect of being my companion. I would delete anything she asked, but she hasn't made such a request yet.

I don’t expect anybody to be my private videographer, but friends help each other in small ways. My assumption was filming a clip now and then would be fun for her. Innovation thrives in partnership, and having my friend around makes projects lively and pleasurable. I never force her to take part in anything, and I’d never intentionally embarrass her. But creating content jointly sometimes is part of how I document our shared experiences.

I cherish our friendship profoundly and don’t want content creation to come between us. I am ready to compromise: like asking before recording, and steering clear of shots that might make her self-conscious.

This isn’t about control, it's regarding expressing my perspective while still respecting hers. Obviously content creation is not a replacement for real connection: it’s just part of how I experience life and I desire her to be included in a way that’s enjoyable for both of us.

Outside Perspectives: Reader Opinions

Should Marielle stop recording herself and her friend when they are socializing?

There’s nothing more uncomfortable than having a companion film you. I understand that it's her job, but I don’t make friends come to my workplace. Perhaps she can find like-minded creators to collaborate with. Given the dark, looming future of AI, personal relationships are the only thing we have – cherish them!
A respondent, 25

If you’re doing something as a career, it's unfair to expect your friends for assistance repeatedly, even if they have done it before. While she enjoys shooting, that doesn’t mean everyone around her is content. She must to honor her friend's personal space.
Another reader, 26

Marielle might love making content and displaying her life online, but it’s not for everybody. It’s nice she has assisted her friend professionally, but she must to listen to what her friend desires.
A commenter, 27

It sounds like you care about each other, so cling to that and ensure it’s the focus in your friendship. Create some authentic experiences, where true emotions are preserved, not digital scrapbooks. Even celebrities who seem to reveal their worlds actually have more secrecy than it seems.
Sarah, 53

She seems to be neither present nor genuine when she’s with Beth – she’s working. Each appears unsure as to what’s reasonable. The answer is not found in trying to alter one another, but in each establishing clear limits around what is comfortable to them and seeing if there is an mutually agreeable middle ground.
A final view, 71

Your Turn to Be the Judge

Consider this question: has she been over-exposing their friendship?

Ronnie Arnold
Ronnie Arnold

Digital strategist and tech enthusiast with a decade of experience in business innovation.